Market responses to behavioral consumer policy: Experimental study (2016–2019)

In complex market environments consumers often struggle to make good purchasing decisions and they can be vulnerable to exploitation by firms. This project experimentally investigates the effectiveness of regulatory policies such as industry standards, optimal defaults and third-party comparison services targeted to assist boundedly rational consumers. Understanding how regulatory consumer policy directly affects consumer decisions as well as the dynamic strategies of participating firms is important in making our markets more effective and more competitive.
Grant type:
ARC Discovery Early Career Researcher Award
  • Senior Lecturer
    School of Economics
    Faculty of Business, Economics and Law
Funded by:
Australian Research Council