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Associate Professor Judith Mair

Associate Professor

School of Business
Faculty of Business, Economics and Law
j.mair@business.uq.edu.au
+61 7 334 67947

Overview

Associate Professor Judith Mair is Discipline Leader of the Tourism Discipline Group at the UQ Business School, University of Queensland, Australia. She received her PhD from the University of Strathclyde in 2005, focusing on decision-making in the context of academic conferences. She also completed a postdoctoral research fellowship at Victoria University, Melbourne, and worked in the Department of Management at Monash University, Melbourne, before coming to UQ in 2014.

Judith’s work aims to understand and enhance the positive impacts of tourism and events on the communities and societies which host them. She is working on a number of projects in fields including Olympic Games legacies, the links between events and social connectivity (including social capital, social cohesion and social justice) and assessing the potential impacts of climate change on the tourism and events sector.

Research Interests

  • Events
    I have an interest in all types of events, but particularly community festivals
  • Conferences/Conventions
    I have an interest in all aspects of business events
  • Sustainability
    I have an interest in climate change and sustainability and the relationships between these areas and tourism and events

Research Impacts

Judith is the author of over 50 academic papers in international peer reviewed journals, and has authored or edited five books, including the prestigious ‘Routledge Handbook of Festivals’. She also has a strong track record of media engagement and industry collaboration. Judith is also recognised amongst her peers for her contributions to tourism and events research in Australia and New Zealand and was elected as a Fellow of the Council for Australasian Tourism and Hospitality Education (CAUTHE) in 2020, and served as Chair for the organisation from 2015-2019.

Qualifications

  • Doctor of Philosophy, University of Strathclyde

Publications

  • Book Chapter: Value Co-Creation through Technology-Mediated Experiences

    Liu, Shasha, Benckendorff, Pierre and Mair, Judith (2023). Value Co-Creation through Technology-Mediated Experiences. Tourism and the Experience Economy in the Digital Era. (pp. 85-100) London: Routledge. doi: 10.4324/9781003335924-9

  • Other Outputs: Digital Service Transformation: Pathways to human and economic wellbeing White Paper

    Andreassen, Tor W., Archibald, Gordon, Beekhuyzen, Jenine, Bongiovanni, Ivano, Brea, Edgar, Breidbach, Christoph, Burchill, Keith, Burgers, Henri, Cao, Selina, Coote, Len, Coram, Brendan, Cunningham, Claire, Feast, George, Field, Mitch, Ford, Jerad, Fouche, Leon, Gain, Alexandria, Gooding, Glen, Goyeneche Ramirez, David, Green, Teegan, Gschwind, Daniel, Hall, Thomas, Hartley, Nicole, Heinz, Daniel, Hine, Damian, Indulska, Marta, Kapernick, Brett, Kastelle, Tim, Ko, Ryan ... Zhang, Wenlu (2023). Digital Service Transformation: Pathways to human and economic wellbeing White Paper. Brisbane, QLD Australia: The University of Queensland Business School - Service Innovation Alliance. doi: 10.14264/aed4918

  • Book Chapter: Socio-cultural barriers to Saudi women's participation in the tourism industry: a systematic literature review

    Almathami, Rafiah and Mair, Judith (2023). Socio-cultural barriers to Saudi women's participation in the tourism industry: a systematic literature review. A research agenda for gender and tourism. (pp. 91-111) edited by Erica Wilson and Donna Chambers. London, United Kingdom: Edward Elgar Publishing.

View all Publications

Grants

View all Grants

Supervision

  • Social outcomes of working at events: Social capital and human capital

    Doctor Philosophy

  • Women¿s Empowerment: Exploring the challenges and opportunities for Saudi women working within the Tourism and Entertainment Ministries in the Kingdom of Saudi Arabia (KSA).

    Doctor Philosophy

  • Exploring the role of social inclusion in LGBT+ events

    Doctor Philosophy

View all Supervision

Publications

Book

Book Chapter

  • Value Co-Creation through Technology-Mediated Experiences

    Liu, Shasha, Benckendorff, Pierre and Mair, Judith (2023). Value Co-Creation through Technology-Mediated Experiences. Tourism and the Experience Economy in the Digital Era. (pp. 85-100) London: Routledge. doi: 10.4324/9781003335924-9

  • Socio-cultural barriers to Saudi women's participation in the tourism industry: a systematic literature review

    Almathami, Rafiah and Mair, Judith (2023). Socio-cultural barriers to Saudi women's participation in the tourism industry: a systematic literature review. A research agenda for gender and tourism. (pp. 91-111) edited by Erica Wilson and Donna Chambers. London, United Kingdom: Edward Elgar Publishing.

  • The importance of friendship: the lived experience of female delegates at association conferences

    Frew, Elspeth and Mair, Judith (2023). The importance of friendship: the lived experience of female delegates at association conferences. A research agenda for gender and tourism. (pp. 199-217) edited by Erica Wilson and Donna Chambers. London, United Kingdom: Edward Elgar Publishing.

  • Social impacts of community events, the Clunes Book Festival, Australia

    Mair, Judith (2023). Social impacts of community events, the Clunes Book Festival, Australia. Cases For Event Management and Event Tourism. Goodfellow Publishers. doi: 10.23912/978-1-915097-34-7-5407

  • Regions in recovery?

    Duffy, Michelle and Mair, Judith (2022). Regions in recovery?. Remaking Culture and Music Spaces. (pp. 235-247) London: Routledge. doi: 10.4324/9781003254805-21

  • Events and sustainability: why making events more sustainable is not enough

    Mair, Judith and Smith, Andrew (2022). Events and sustainability: why making events more sustainable is not enough. Events and Sustainability. (pp. 1-17) London: Routledge. doi: 10.4324/9781003314295-1

  • Events and climate change

    Mair, Judith (2022). Events and climate change. A research agenda for event impacts. (pp. 215-225) edited by Nicholas Wise and Kelly Maguire. London, United Kingdom: Edward Elgar Publishing.

  • Making new places: the role of events in master-planned communities

    Mair, Judith (2020). Making new places: the role of events in master-planned communities. The Routledge handbook of place. (pp. 595-604) edited by Tim Edensor, Ares Kalandides and Uma Kothari. Abingdon, Oxon, United Kingdom: Routledge. doi: 10.4324/9780429453267-53

  • The role of festival networks in regional community building

    Mair, Judith and Duffy, Michelle (2020). The role of festival networks in regional community building. Located research: regional places, transitions and challenges. (pp. 89-116) edited by Angela Campbell, Michelle Duffy and Beth Edmonson. Singapore: Palgrave Macmillan. doi: 10.1007/978-981-32-9694-7_7

  • Addressing community diversity: the role of the festival encounter

    Duffy, Michelle, Mair, Judith and Waitt, Gordon (2019). Addressing community diversity: the role of the festival encounter. Accessibility, inclusion, and diversity in critical event studies. (pp. 9-20) edited by Rebecca Finkel, Briony Sharp and Majella Sweeney. London, United Kingdom: Routledge. doi: 10.4324/9781351142243

  • Greening in the MICE industry

    Mair, Judith and Popely, Deborah (2019). Greening in the MICE industry. Green events and green tourism: an international guide to good practice. (pp. 50-59) edited by Hugues Séraphin and Emma Nolan. Abingdon, United Kingdom: Routledge. doi: 10.4324/9780429445125-6

  • Introduction

    Mair, Judith (2019). Introduction. The Routledge handbook of festivals. (pp. 3-11) edited by Mair, J. Abingdon, Oxon, United Kingdom: Routledge.

  • Theoretical foundations for the study of image and reputational management in tourism and hospitality

    Walters, Gabby and Mair, Judith (2019). Theoretical foundations for the study of image and reputational management in tourism and hospitality. Reputation and image recovery for the tourism industry. (pp. 9-32) edited by Gabby Walters and Judith Mair. Oxford, United Kingdom: Goodfellow. doi: 10.23912/9781911396673-4103

  • Sustainability developments at conference centers: A greener future for business events

    Mair, Judith (2018). Sustainability developments at conference centers: A greener future for business events. The Routledge Handbook of Business Events. (pp. 107-116) Abingdon, Oxon United Kingdom: Routledge. doi: 10.4324/9781315210568-14

  • Events, festivals, and sustainability: the Woodford folk festival, Australia

    Holmes, Kirsten and Mair, Judith (2018). Events, festivals, and sustainability: the Woodford folk festival, Australia. The Palgrave handbook of sustainability: case studies and practical solutions. (pp. 583-597) Cham, Switzerland: Springer International Publishing. doi: 10.1007/978-3-319-71389-2_31

  • Selling sustainability and the green economy: a case study of Ecofest, New Zealand

    Laing, Jennifer, Mair, Judith and Frost, Warwick (2017). Selling sustainability and the green economy: a case study of Ecofest, New Zealand. Exhibitions, Trade Fairs and Industrial Events. (pp. 197-211) Abingdon, Oxfordshire, United Kingdom: Taylor and Francis. doi: 10.4324/9781315415291

  • Events and climate change: an Asia and the pacific perspective

    Mair, Judith (2015). Events and climate change: an Asia and the pacific perspective. Responding to climate change - tourism initiatives in asia and the pacific. (pp. 161-168) edited by Lisa Ruhanen. Madrid, Spain: World Tourism Organization (UNWTO).

  • Festivals and sense of community in places of transition: the Yakkerboo Festival, an Australian case study

    Mair, Judith and Duffy, Michelle (2015). Festivals and sense of community in places of transition: the Yakkerboo Festival, an Australian case study. Exploring community festivals and events. (pp. 54-65) edited by Allan Jepson and Alan Clarke. Abingdon, Oxon, United Kingdom: Routledge. doi: 10.4324/9781315776569

  • Hogmanay rituals: Scotland's New Year's Eve celebrations

    Frew, Elspeth and Mair, Judith (2015). Hogmanay rituals: Scotland's New Year's Eve celebrations. Rituals and Traditional Events in the Modern World. (pp. 159-170) edited by Jennifer Laing and Warwick Frost. Abingdon, Oxon, United Kingdom: Routledge. doi: 10.4324/9781315886879

  • The greening of events: exploring future trends and issues

    Frost, Warwick, Mair, Judith and Laing, Jennifer (2015). The greening of events: exploring future trends and issues. The future of events and festivals. (pp. 115-127) edited by Ian Yeoman, Martin Robertson, Una McMahon-Beattie, Elisa Backer and Karen A. Smith. Abingdon, Oxon, United Kingdom: Routledge. doi: 10.4324/9780203370391

  • The role of events in creating sustainable tourism destinations

    Mair, Judith (2015). The role of events in creating sustainable tourism destinations. The practice of sustainable tourism : resolving the paradox. (pp. 247-262) edited by Michael Hughes, David Weaver and Christof Pforr. Abingdon, United Kingdom: Routledge. doi: 10.4324/9781315796154

  • Hogmanay rituals: Scotland's New Year's Eve celebrations

    Frew, Elspeth and Mair, Judith (2014). Hogmanay rituals: Scotland's New Year's Eve celebrations. Rituals and traditional events in the modern world. (pp. 159-169) edited by Jennifer Laing and Warwick Frost. Abingdon, Oxon, United Kingdom: Routledge/Taylor and Francis.

  • Greening of events

    Mair, Judith (2014). Greening of events. Green growth and travelism: concept, policy and practice for sustainable tourism. (pp. 83-96) edited by Terry deLacy, Min Jiang, Geoffrey Lipman and Shaun Voster. Abingdon, Oxon, United Kingdom: Routledge.

  • Post-disaster recovery marketing for tourist destinations

    Walters, Gabrielle and Mair, Judith (2014). Post-disaster recovery marketing for tourist destinations. The Routledge handbook of tourism marketing. (pp. 461-472) Abingdon, Oxon, United Kingdom: Routledge.

  • Tourism crises and disasters: moving the research agenda forward

    Ritchie, Brent W., Mair, Judith and Walters, Gabrielle (2014). Tourism crises and disasters: moving the research agenda forward. Wiley-Blackwell companion to tourism. (pp. 611-622) Chichester, West Sussex, United Kingdom: John Wiley & Sons. doi: 10.1002/9781118474648.ch49

Journal Article

Conference Publication

  • Sustainable social outcomes of a major sporting event in Australia: A local community perceptions

    Zarei, Azadeh and Mair, Judith (2022). Sustainable social outcomes of a major sporting event in Australia: A local community perceptions. Council for Australasian University Tourism and Hospitality Education (CAUTHE), Brisbane, QLD, Australia (Online), 9-11 February 2022. Council for Australasian University Tourism and Hospitality Education (CAUTHE).

  • Ecosystem-based business development approach for coastal communities

    Phelan, Anya, Ruhanen, Lisa and Mair, Judith (2019). Ecosystem-based business development approach for coastal communities. CAUTHE 2019: Sustainability of Tourism, Hospitality & Events in a Disruptive Digital Age, Cairns, QLD Australia, 11-14 February 2019. Cairns, QLD Australia: CAUTHE.

  • Australian traveller's perceptions of Christchurch after the 2011 earthquake

    Walters, Gabrielle, Ritchie, Brent and Mair, Judith (2013). Australian traveller's perceptions of Christchurch after the 2011 earthquake. CAUTHE 2013: Council for Australasian University Tourism and Hospitality Education Annual Conference, Canterbury, NZ, 11-14 February, 2013. Christchurch, NZ: CAUTHE (Council for Australasian University Tourism and Hospitality Education).

Other Outputs

Grants (Administered at UQ)

PhD and MPhil Supervision

Current Supervision

  • Social outcomes of working at events: Social capital and human capital

    Doctor Philosophy — Principal Advisor

    Other advisors:

  • Women¿s Empowerment: Exploring the challenges and opportunities for Saudi women working within the Tourism and Entertainment Ministries in the Kingdom of Saudi Arabia (KSA).

    Doctor Philosophy — Principal Advisor

    Other advisors:

  • Exploring the role of social inclusion in LGBT+ events

    Doctor Philosophy — Principal Advisor

    Other advisors:

  • The development of social capital measurement in the events field

    Doctor Philosophy — Principal Advisor

    Other advisors:

This staff member is a UQ Expert for media in the following fields:

Tourism, Events, Conference/conventions, festivals

They are happy to lend their expertise to your articles or broadcasts and share their research discoveries and insights with the community via media channels.

For additional assistance with story ideas, general advice and information or help with seeking further experts, please email the UQ Media Team or telephone (07) 3365 1120.

Links

ResearcherID: P-2273-2014

ORCID: 0000-0002-2447-3377

Scopus ID: 27067791200

Google Scholar ID:

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