Dr Peter Earl

Honorary Associate Professor

School of Economics
Faculty of Business, Economics and Law


Before joining the School of Economics in 2001, Peter Earl had spent a decade as Professor of Economics at Lincoln University in New Zealand. He decided to move to UQ after spending a semester in the School of Economics as a Visiting Professor in 1999 and having been impressed by the Library, the quality of the students and the School's strength in evolutionary economics.

He specialises in business economics, consumer research and economic method, with an interest in the impact of psychological factors and problems of information and knowledge on decision-making. He is also interested in Post Keynesian approaches to macroeconomics and monetary theory.

His approach blends elements from Austrian Economics, Behavioral Economics, Evolutionary Economics, Institutional Economics and Post Keynesian Economics. He has served as co-editor of the Journal of Economic Psychology and is a founding member of the editorial boards of Review of Political Economy and Marketing Theory. He is the author or editor of eighteen books and numerous articles and book chapters.


View all Publications


Featured Publications


Book Chapter

  • Earl, Peter E. (2023). Policy Challenges, Ideologies, and the Evolution of Behavioural Economics. Economic Policy and the History of Economic thought. (pp. 224-244) London, United Kingdom: Routledge. doi: 10.4324/9781003228097-14

  • Earl, Peter E. (2017). The evolution of behavioural economics. Routledge handbook of behavioral economics. (pp. 5-17) edited by Roger Frantz, Shu-Heng Chen, Kurt Dopfer, Floris Heukelom and Shabnam Mousavi. Abingdon, Oxon, United Kingdom: Routledge. doi: 10.4324/9781315743479

  • Earl, Peter E. (2016). Bounded rationality in the digital age. Minds, models and milieux : commemorating the centennial of the birth of Herbert Simon. (pp. 253-271) edited by Roger Frantz and Leslie Marsh. Houndmills, Basingstoke, Hampshire, United Kingdom: Palgrave Macmillan. doi: 10.1057/9781137442505_15

  • Earl, Peter E. and Peng, Ti-Ching (2013). Economics fit for the Queen: barriers and opportunities. In defense of post-Keynesian and heterodox economics: responses to their critics. (pp. 172-201) edited by Frederic S. Lee and Mark Lavoie. London, United Kingdom: Routledge. doi: 10.4324/9780203095768

  • Earl, Peter E. (2013). Satisficing and cognition: complementarities between Simon and Hayek. Hayek and Behavioral Economics. (pp. 278-300) edited by Roger Frantz and Robert Leeson. Basingstoke, Hampshire, United Kingdom: Palgrave Macmillan. doi: 10.1057/9781137278159

  • Earl, Peter E. (2012). Behavioural theory. Handbook on the economics and theory of the firm. (pp. 96-101) edited by Michael Dietrich and Jackie Krafft. Cheltenham, U. K.: Edward Elgar Publishing. doi: 10.4337/9781848446489.00017

  • Earl, Peter E. (2011). Behavioural economics and public policy. Reading in Political Economy: Economics as a Social Science. (pp. 264-269) edited by George Argyrous and Frank Stilwell. Prahran, VIC, Australia: Tilde University Press.

  • Earl, Peter and Potts, Jason (2011). Creativity under competition and the overshooting problem. Creative industries and economic evolution. (pp. 55-67) Cheltenham, U.K.: Edward Elgar.

  • Earl, Peter E. and Peng, Ti-Ching (2011). Home improvements. Handbook of the economics of leisure. (pp. 197-220) edited by Samuel Cameron. Cheltenham U.K., and Northhampton, M.A., U.S.A.: Edward Elgar.

  • Earl, Peter E. (2010). The sensory order, the economic imagination and the tacit dimension. The social science of Hayek's 'The Sensory Order'. (pp. 211-236) edited by William N. Butos. Bingley, United Kingdom: Emerald Group Publishing. doi: 10.1108/S1529-2134(2010)0000013011

  • Earl, Peter. E and Wakeley, Tim (2009). Price-based versus standards-based approaches to reducing car addiction and other environmentally destructive activities. Post Keynesian and ecological economics: Confronting environmental issues. (pp. 158-177) edited by Holt, Richard, P. F., Pressman, Steven and Spash, Clive. Cheltenham, UK: Edward Elgar.

  • Earl, Peter E. (2007). Consumer X-inefficiency and the problem of market regulation. Renaissance in Behavioral Economics: Essays in Memory of Harvey Leibenstein. (pp. 176-193) edited by Roger Frantz. New York, NY, U.S.A.: Routledge. doi: 10.4324/9780203020876

  • Chai, Andreas, Earl, Peter E. and Potts, Jason (2007). Fashion, growth and welfare: An evolutionary approach. The evolution of consumption: Theories and practices. (pp. 187-207) edited by Marina Bianchi. Bingley, W Yorks, United Kingdom: Emerald Group Publishing. doi: 10.1016/S1529-2134(07)10008-9

  • Earl, Peter E. and Potts, Jason (2004). Bounded rationality and decomposability: The basis for integrating cognitive and evolutionary economics. Models of a Man: Essays in Memory of Herbert A. Simon. (pp. 317-334) edited by Mie Augier and James G. March. Cambridge, MA, U.S.A.: MIT Press.

  • Earl, P. E. (2004). How Mainstream Economists Model Choice, versus How We Behave, and Why it Matters. A Guide to What's Wrong With Economics. (pp. 95-105) edited by E. Fullbrook. London: Anthem Press.

  • Earl, P. E. (2003). The Entrepreneur as a Constructor of Connections. Austrian Economics and Entrepreneurial Studies: Advances in Austrian Economics. (pp. 113-130) edited by Roger Koppl, Peter Kurrild-Klitgaard and Jack Birner. Amsterdam; London: JAI/Elsevier.

  • Earl, P. E. (2003). The perils of pluralistic teaching and how to reduce them. The Crisis in Economics. (pp. 90-93) edited by E. Fullbrook. London, UK: Routledge. doi: 10.4324/9780203180440

  • Earl, Peter E. (2000). Indeterminacy in the economics classroom. Economics as an Art of Thought. (pp. 25-50) edited by Peter Earl and S. Frowen. London, United Kingdom: Taylor and Francis. doi: 10.4324/9780203714058-9

Journal Article

Conference Publication

Edited Outputs

Other Outputs

PhD and MPhil Supervision

Current Supervision

  • Doctor Philosophy — Associate Advisor

    Other advisors:

Completed Supervision