Dr Christoph Breidbach

Senior Lecturer in BIS

School of Business
Faculty of Business, Economics and Law

Overview

Dr Christoph Breidbach is a Senior Lecturer in Business Information Systems and Co-Lead of the UQ Service Innovation Alliance. He previously held positions at The Unversity of Melbourne, the University of California Merced, and was a visiting researcher at IBM’s Almaden Research Center. His empirical and conceptual research addresses the fundamental question of how information technology transforms service ecosystems, and is positioned at the intersection of the Business Information Systems and Service Science disciplines. Dr Breidbach’s publications consistently appear in leading outlets, including the Journal of Service Research, Industrial Marketing Management, Managing Service Quality, Journal of Service Theory and Practice, Service Science, as well as the ICIS, ECIS, ACIS and HICSS Proceedings. He serves on the Editorial Boards of the Journal of Service Research, Journal of Service Theory and Practice, as well as the Journal of Business Research, and leads the AIS Special Interest Group Services as elected President.

ACADEMIC HONORS AND AWARDS:

- Outstanding Paper Award, Journal of Service Theory and Practice, 2018

- Outstanding Reviewer Award, Journal of Service Theory and Practice, 2016

- Outstanding Contributions in Reviewing Award, Journal of Business Research, 2015

- Outstanding Paper Award, Managing Service Quality, 2015

- Best Paper of the Year, INFORMS Service Science, 2014

- Best Paper Award, Naples Forum on Service, 2013

- Lifetime Membership, Beta Gamma Sigma, 2013

Research Interests

  • Service Science
    I am a service scientist. My empirical and conceptual research addresses questions related to digital service innovation and transformation, and I published widely on topics ranging from service experience, service innovation to engagement platforms. I engage and collaborate extensively with industry partners from professional services, retail, and technology/startups in Australia and abroad.

Qualifications

  • Doctor of Philosophy, The University of Auckland

Publications

View all Publications

Supervision

  • Doctor Philosophy

View all Supervision

Available Projects

  • Fintech describes the intersection of financial services with technology, and represents an emerging area of interest for information systems and service research today. The recent rise of Fintech has been driven by technological advances like cryptocurrencies, robo-advice, or peer-to-peer (P2P) lending - all of which challenge the status quo of mainstream banking and its established service ecosystems. Fintech therefore represents a prime example, and ideal context, to investigate current research challenges associated with digital transformation at the intersection of information and service researc

  • Information technology is critical for many services, and service settings are critical contexts of use for information technology (IT). Therefore, the need to further investigate the role of IT in service has been identified as a key research priority for service science, the interdisciplinary study of value co-creation in service systems. By the same reasoning, understanding the implications of service also emerged as an increasingly important area of inquiry for information systems research. Previous studies at the intersection of information systems and service research acknowledged that IT has implications for service firms in strategy, development, and execution, for example, by increasing profitability, by being a source of innovation, or by enabling new customer-firm interactions.

    This project aims to explain the role and impact of IT in service more deeply. I am interested in supervising high-achieving PhD students. You should have a background in information systems, marketing, management or any other social science, and be interested in interdisciplinary research related to service innovation and digital transformation.

View all Available Projects

Publications

Book Chapter

  • Breidbach, Christoph F., Davern, Michael, Shanks, Michael and Asadi-Someh, Ida (2019). On the ethical implications of big data in service systems. In Maglio, P., Kieliszewski C., Spohrer J., Lyons K., Patrício L. and Sawatani Y. (Ed.), Handbook of Service Science (pp. 661-674) Cham, Switzerland: Springer. doi:10.1007/978-3-319-98512-1_29

  • Breidbach, Christoph F. (2017). Connectivity: a socio-technical construct to examine ICT-enabled service. In Jyoti Choudrie, Sherah Kurnia and Panayiota Tsatsou (Ed.), Social inclusion and usability of ICT-enabled services (pp. 31-48) New York, NY USA: Taylor and Francis. doi:10.4324/9781315677316

  • Breidbach, Christoph F. and Brodie, Roderick, J. (2016). Nature and Purpose of Engagement Platforms. In Contemporary Issues in Customer Engagement (pp. 124-136) New York, NY United States: Routledge.

  • Srinivasan, Ananth, Breidbach, Christoph F. and Kolb, Darl G. (2015). Service Science. In Cary L. Cooper (Ed.), Wiley Encyclopedia of Management () Chichester, United Kingdom: John Wiley & Sons. doi:10.1002/9781118785317.weom070223

  • Maglio, Paul P. and Breidbach, Christoph F. (2014). Service science: Toward systematic service system innovation. In Alexandra Newman and Janny Leung (Ed.), Bridging Data and Decisions (pp. 161-170) Hanover, Md, United States: INFORMS. doi:10.1287/educ.2014.0123

Journal Article

Conference Publication

  • Pena, Maria V. T., Breidbach, Christoph F. and Turpin, Andrew (2019). Crafting agent-based models to analyze service platforms. In: 40th International Conference on Information Systems (ICIS), Munich, Germany, (). 15-18 December 2019.

  • Tana, Silviana, Breidbach, Christoph F. and Turpin, Andrew (2019). I Want A Lamborghini: An Ethnography of Cryptocurrency Communities. In: 27th European Conference on Information Systems (ECIS), Stockholm, Sweden, (). 8-14 June 2019.

  • Ramadani, Luthfi, Kurnia, Sherah and Breidbach, Christoph F. (2018). In search for holistic ICT4D research: a systematic literature review. In: Proceedings of the 51st Hawaii International Conference on System Sciences. 51st Hawaii International Conference on System Sciences, Manoa, HI, United States, (2424-2433). 2-6 January 2018. doi:10.24251/hicss.2018.304

  • Pena, Maria V. T, Breidbach, Christoph F. and Turpin, Andrew (2018). Self-organizing service ecosystems: exploring a new concept for service science. In: ACIS 2018 Proceedings. Australasian Conference on Information Systems (ACIS), Sydney, NSW, Australia, (). 3-5 December 2018.

  • Ramadani, Luthfi, Kurnia, Sherah and Breidbach, Christoph F. (2017). Advancing ICT4D Research through service-dominant logic. In: ACIS 2017 Proceedings. Australasian Conference on Information Systems (ACIS), Hobart, Tasmania, (). 4-6 December 2017.

  • Breidbach, Christoph F. and Ranjan, Sasitharan (2017). How do Fintech Service Platforms Facilitate Value Co-Creation? An Analysis of Twitter Data. In: ICIS 2017: Transforming Society with Digital Innovation. 38th International Conference on Information Systems: Transforming Society with Digital Innovation, ICIS 2017, Seoul, Korea, (). 10 - 13 December 2017.

  • Brust, Leona, Antons, David, Breidbach, Christoph F. and Salge, Torsten Oliver (2017). Service-dominant logic and information systems research: a review and analysis using topic modeling. In: ICIS 2017: Transforming Society with Digital Innovation. 38th International Conference on Information Systems: Transforming Society with Digital Innovation, ICIS 2017, Seoul, Republic of Korea, (). 10-13 December 2017.

  • Asadi Someh I., Breidbach C. F., Davern M. and Shanks G. (2016). Ethical implications of big data analytics. In: 24th European Conference on Information Systems, ECIS 2016, Istanbul, Turkey, (). 12 - 15 June, 2016.

  • Breidbach, Christoph F. and Maglio, Paul P. (2015). A Service Science Perspective on the Role of ICT in Service Innovation. In: 23rd European Conference on Information Systems (ECIS), Muenster, Germany, (). 26-29 May 2015.

  • Breidbach, Christoph F., Chandler, Jennifer D. and Maglio, Paul P. (2015). The duality of second screens: A phenomenological study of multi-platform engagement and service experiences. In: 2015 48th Hawaii International Conference on System Sciences. 48th Hawaii International Conference on System Sciences, Kauai, HI, United States, (). 5-8 January 2015. doi:10.1109/hicss.2015.174

  • Breidbach, Christoph, Buchanan-Oliver, Margo, Kolb, Darl G. and Srinivasan, Ananth (2013). Connectivity in distributed service systems: The providers' perspective. In: 2013 10th International Conference on Service Systems and Service Management. 10th International Conference on Service Systems and Service Management, Hong Kong, China, (). 17-19 July 2013. doi:10.1109/icsssm.2013.6602502

  • Breidbach, Christoph F. and Maglio, Paul P. (2013). Does Big Data Provide Big Opportunities for Service Research?. In: 13th QUIS Symposium on Service Excellence, Karlstad, SWE, (). 10-13 June 2013.

PhD and MPhil Supervision

Current Supervision

  • Doctor Philosophy — Principal Advisor

Possible Research Projects

Note for students: The possible research projects listed on this page may not be comprehensive or up to date. Always feel free to contact the staff for more information, and also with your own research ideas.

  • Fintech describes the intersection of financial services with technology, and represents an emerging area of interest for information systems and service research today. The recent rise of Fintech has been driven by technological advances like cryptocurrencies, robo-advice, or peer-to-peer (P2P) lending - all of which challenge the status quo of mainstream banking and its established service ecosystems. Fintech therefore represents a prime example, and ideal context, to investigate current research challenges associated with digital transformation at the intersection of information and service researc

  • Information technology is critical for many services, and service settings are critical contexts of use for information technology (IT). Therefore, the need to further investigate the role of IT in service has been identified as a key research priority for service science, the interdisciplinary study of value co-creation in service systems. By the same reasoning, understanding the implications of service also emerged as an increasingly important area of inquiry for information systems research. Previous studies at the intersection of information systems and service research acknowledged that IT has implications for service firms in strategy, development, and execution, for example, by increasing profitability, by being a source of innovation, or by enabling new customer-firm interactions.

    This project aims to explain the role and impact of IT in service more deeply. I am interested in supervising high-achieving PhD students. You should have a background in information systems, marketing, management or any other social science, and be interested in interdisciplinary research related to service innovation and digital transformation.